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Back AI · Field Notes

Software is being rebuilt around AI. We build with it, not around it.

AI has moved from novelty to infrastructure. We treat it as part of the engineering process — not a bolt-on chatbot feature.

AI has moved from novelty to infrastructure. We treat it as part of the engineering process itself — scaffolding builds, generating edge-case tests, and automating QA — with a human reviewing and merging every line. AI sets the pace, engineers set the standard.

We publish these because most of what's written about software delivery and AI is either pure hype or pure cynicism — this is just an honest account of how we actually work.

We're deliberately not the studio that quotes you a number and disappears until the deadline. Expect short, regular check-ins, staging access from early on, and a straight answer any time something turns out to be harder — or easier — than it looked at the start. If a piece of this isn't the right fit for your team, we'll say so directly rather than stretching the engagement to fill a quarter.

How we build it

01

Scaffold with AI

First-pass implementations, tests and boilerplate generated fast.

02

Review like always

Every AI-touched line held to the same bar as hand-written code.

03

Ship what's proven

Only reviewed, evaluated code reaches production.

Frequently asked

Yes — this reflects our real day-to-day process, not a marketing simplification. Ask us for specifics on any project and we'll walk you through it in as much detail as you want.

This is one of a small set of field notes we publish — get in touch and we're happy to talk through any of it in more depth, including specific numbers and examples.

The same principles apply regardless of size — a two-week landing page project gets the same review discipline as a multi-month platform build, just scaled to fit.

Who this is for

  • Founders and engineering leads thinking about how AI fits into their own delivery process
  • Anyone evaluating how we think about the work before reaching out
  • Teams comparing how different studios talk about AI versus how they actually use it

What you walk away with

  • An honest account of how the work actually happens, not a simplified pitch
  • Specific, concrete examples rather than abstractions

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